Keyword Research & Search Trends
We all feel we know the types of keywords we would use to find our own company and companies like ours, however the reality of what people actually search for and the keywords they use are normally very different.
Keyword research and analysis of search trends will provide you with the following insights:
- What are people currently searching for in your marketplace?
- What is the competition on the Internet for the keywords we identify?
- What would need to be done to improve your website’s position for the keywords identified?
With this information you can make informed decisions on the route you take to capture the searchers based on the keywords used. We provide a primary and secondary list of keywords and phrases which you can use within your SEO campaigns as well as suggestions for advertising such as Google AdWords, banner advertising etc.
Keyword Research and Search Trends reporting are also available for ongoing analysis of your keywords.